Ryan Miller

Work

Case studies from AI infrastructure, cloud and outdoor hospitality

Enjoy a short look at my work and the results it drove.

7 case studies

An AutoCamp Airstream by the water at dusk, AutoCamp Yosemite

Case study · Brand · AutoCamp

Created a category-defining outdoor hotel brand

Co-founded outdoor hospitality brand AutoCamp. Onboarded Airstream as a design partner and investor. Now partnered with Hilton.

TIME
World's Greatest Places, 2019
9
locations, from Joshua Tree to the Catskills
$115M
investment I helped attract
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Ryan's LinkedIn post on going from running a hospitality company to helping AI startups get computing power

Case study · Thought leadership · Impossible Cloud

Transformed LinkedIn strategy to harness human influence

Rebuilt Impossible Cloud's LinkedIn strategy around key team members by collaborating with them on content and turning top posts into ads.

65
meetings booked in 90 days
500+
new connections across 6 managed accounts
3×
LinkedIn's median CTR on thought-leader ads
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The Impossible Cloud team at its CloudFest booth

Case study · Field marketing · Impossible Cloud

Managed and led a global field marketing portfolio

Owned the global field marketing function. Delivered a repeatable playbook for events and conferences of up to 30,000 attendees.

Millions
closed-won ARR from events
27
events across 7 regions, including the US launch
2,000
event leads, last 12 months
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Simplified diagram of the marketing agent fleet: Ryan and a Slack front door feed a coordinator, which routes work to content, design, project and finance agents that all read and write a shared brain

Case study · AI workflows · Impossible Cloud

Designed a marketing agent fleet on Claude

One coordinator, four specialist agents and a shared brain that keeps itself current. People set direction and approve every draft.

6 agents
a coordinator, four specialists and a librarian
7 stores
of shared memory, kept current hourly
Doubled
marketing team capacity
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Title card of the Nomadesk customer case study video

Case study · Customer marketing · Impossible Cloud

Orchestrated a global customer marketing program

Produced 15 case studies in 2 years, with regionally tailored storytelling across European markets, each in its own language.

15
case studies in 2 years, solo
Millions
closed-won ARR influenced
4
languages: English, German, French, Italian
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Curious how one of these came together?

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